About Us

Purpose

Women entrepreneurs can be classified into three different categories

– Those rising from a family-run business.
– Those branching out while in a corporate job.
– Those starting from scratch.

Women entrepreneurs rising from family-run businesses are groomed since childhood and they are able to plan their career trajectory complete with honing of skills and inhouse training. Resources are mapped out for them. The expectations from them are more in terms of innovation and value add that they can bring to the business.

Women becoming entrepreneurs after a stint in a corporate environment have the advantage of learning the business and gaining experience on the field. Their exposure to business practices is high. They learn from mistakes made in a more protected environment, where the intensity of the mistakes is cushioned. As they adorn the entrepreneurial hat, they are in the waters on their own. They have to face the consequences of their own decisions. They would do well with getting an exposure or training in business skills and getting a visionary outlook of their business.

Women entrepreneurs starting from the scratch often start due to necessities or pursuing a hobby. Their initial concentration of their efforts is on mastering skills required to develop their offering. They learn business skills through experience and so, they tend to be rough, but practical. They have to spread themselves wide across all the functions to even be aware of the possibilities, options or choices. They could start with understanding and familiarising themselves with the resources available and make informed decisions.

India Women Ventures mainly addresses the issues faced by the women entrepreneurs in the above 2nd and 3rd category. The resources available in terms of the schemes from the government and the programs conducted by private sector can put these entrepreneurs on a fast track. There are enablers who provide various support services. In terms of obtaining finance, there are various options available depending on the scale of the business and the nature of funding required. Honing skills, be it the specialised skill required or business acumen should be looked into by the entrepreneurs as learning will help them have an overall perspective of their business.